Two men working in a forest setting with construction tools and wooden beams.

Founder

Fairown

In a nutshell

Establishment:
2012
Founders:
Hendrik Roosna, Taivo TΓΌrnpu
In our portfolio since:
2024
Fonds:
BV4
Visit Homepage

Manufacturers of electronic devices prioritise the sale of new products over repair or recycling. Fairown is changing the way products are consumed and designed in line with the circular economy through a product subscription model (PaaS) in order to utilise resources and energy more efficiently.

SDGs:

Impact transparency

Creating measurable impact

  • CHALLENGE

    The rise in electronic devices leads to high material and energy use, with over 80% of climate impact from production, as manufacturers prioritize new sales over repair or recycling.

  • SOLUTION

    Supporting the circular economy: Customers pay for product usage, with renewal and repurchase options, backed by local bank partnerships for financing and process management.

  • IMPACT

    Refurbished phones cut greenhouse gas emissions by 13.82 - 61 kg CO2-eq respectively. Since 2022, Fairown has saved more than 311 tons of CO2-eq.